Digital marketing managers are in demand! Get hands-on experience with winning marketing strategies being used across today’s digital landscape to leverage the Internet and connect with modern consumers. Marketing managers earn a median salary of $132,620 while enjoying an abundance of opportunities and job security with a 10% projected job growth rate through the year 2026! (Bureau of Labor Statistics)
- Online Learning with edgox Career Support
- 14 Units
- 10 Weeks
About the Program
This program is perfect for those seeking a dynamic career in marketing, communications, digital media, branding, advertising, and public relations among others. This program will prepare leaders of small or medium businesses to develop strategies to boost their exposure and engage with modern consumers.
Program Learnings and Insights
- Current trends in digital marketing
- A comprehensive digital marketing strategy, from formulation to implementation, applicable for any business, product or service
- Best practices in online analytics and measurement, website optimization, and content strategy
- How to leverage metrics to evaluate the performance of websites and social media campaigns
Minimum English Language Requirements
English proficiency test must have completed within the last two years.
- IELTS: 6.5
- TOEFL: 80
- CET-4: 550
- CET-6: 520
UCSB Extension, now known as Professional and Continuing Education, is committed to providing essential skills and expertise to compete in today's job market.
The UCSB Extension offers professional courses and certificate programs to UCSB students getting them ready for the competitive job market after graduation. Their International Programs enable visiting scholars and professionals from all over the world to experience the outstanding research and instruction at this top-rated University.
UCSB Accolades and Rankings
Ranked #6 public university in USA
Has 6 Nobel Prize winning faculty.
#20 on “America’s Top Colleges” (Forbes, 2019)
#34 in ‘Best National Universities’ (US News, 2020)
#57 University in the World (THE, 2020)
2160 Kerr Hall University of California, Santa Barbara, CA
93106-1110 | 805-893-4200